Monday, July 2, 2012

Official: Allstate adds 'Watch For Motorcycles' signs in more than 30 cities

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You might question whether a diamond-shaped yellow sign will make drivers keep an extra eye out for motorcyclists, but if it saves a life, who's to argue?

Insurance company Allstate has added "Watch for Motorcycles" signs at intersections in over 30 cities this year after studying which road markers may be most effective at helping prevent accidents.

One of the signs is in Baltimore, MD at the intersection of Pratt and President Streets, near the city's Inner Harbor. Baltimore is notable because in 2010, the average age of a motorcyclist killed in a traffic accident there was 37 years old, the youngest of any major city and five years below the U.S. average. Overall, almost half of U.S. motorcycle accidents occur at intersections when cars don't see or fail to yield to an oncoming bike.

Motorcycle fatalities have risen the last couple years despite total traffic deaths reaching the lowest point on record. An increase in alcohol-related crashes and untrained riders (higher gas prices got more people out of their cars) are given as the main reasons for the spike in motorcyclist deaths. You can read the complete press release below.

Continue reading Allstate adds 'Watch For Motorcycles' signs in more than 30 cities

Allstate adds 'Watch For Motorcycles' signs in more than 30 cities originally appeared on Autoblog on Sun, 01 Jul 2012 18:03:00 EST. Please see our terms for use of feeds.

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